She’s currently an It girl within America, and today ingenue and fashion muse Zendaya will try to conquer France. Regarding market site Fashionista, the celebrity and singer will debut the initial capsule collection in her collaboration with Tommy Hilfiger with a demonstration during Paris Style Week on Saturday, March 2.
Zendaya was announced as Hilfiger’s next global ambassador back October. The happy information implemented the brand’s September Fashion Month display in Shanghai, an inaugural collaboration with British racer Lewis Hamilton on the “see-now-buy-right now” TommyNow capsule, which debuts concurrently on the runway and to get.
Zendaya will end up being juggling her new function with several film tasks, including generating and starring in A White colored Lie as Anita Hemmings, the first African-American woman to wait Vassar-by passing seeing that a white college student. (Coincidentally Hemmings can be rumored to be a feasible descendant of Sally Hemings and Thomas Jefferson.) Simply no release time for the film offers been announced.
For the time being, at Hilfiger Zendaya will observe in the well-heeled footsteps of supermodel and former ambassador Gigi Hadid, who caused the label for just two years and collaborated on four collections demonstrated in different international market segments before passing the torch. Hilfiger is certainly banking on Zendaya’s superstar quality to attract a lot more “Gen Z” devotees to the legacy brand, which includes been experiencing constant growth in the last several years.
“TommyNow has become a fundamental element of our brand tale, celebrating our optimistic and inclusive energy [with] audiences globally,” Hilfiger told WWD. “For spring 2019, we are able to think about no better spot to premiere the initial TommyXZendaya collaborative collection than Paris. Our innovative ‘see-now-buy-now’ experiential show will mix our Americana heritage, Zendaya’s self-confidence and optimism, and the city’s iconic components for a really unforgettable runway event.”
As the prospect of TommyXZendaya is exciting, up to now, the visuals aren’t giving very much away. In a departure from the burgeoning style icon’s typically powerful dressing, for the collab’s teasers, Zendaya is usually dressed down in a straightforward, loose-fitting white clothing and denim jeans combo, topped by a traditional khaki trench.
If the entertainer’s red floor covering style-and that Summer time of Love-inspired psychedelic printing we keep getting glimpses of-are any indication, a transformative instant is waiting for you, come March. We are able to also expect to observe Zendaya starring in Hilfiger’s Springtime 2019 campaign-and WWD buzzes fascinating rumors of the brand staging its September Style Week display at the Apollo Theater in Harlem, N.Y.